PRIVACY POLICY

Last Updated: November 25, 2025

INTRODUCTION

This Privacy Policy explains how Barbara Bernini ("we," "us," or "our") collects, uses, and protects your personal information when you visit our website barbarabernini.com or use our services. We respect your privacy and are committed to protecting your personal data. This policy will inform you about how we handle your personal information and your privacy rights.

INFORMATION WE COLLECT

We may collect and process the following information about you:

INFORMATION YOU PROVIDE TO US

• Name and contact information (email address, phone number, mailing address) • Payment and billing information when you purchase programs or services • Information you provide when filling out forms on our website • Communications you send to us (emails, messages, feedback) • Information you provide when subscribing to our newsletter or email list • Survey responses or testimonials you choose to provide

INFORMATION WE COLLECT AUTOMATICALLY • Technical information including IP address, browser type, and device information • Usage data about how you interact with our website (pages visited, time spent, links clicked) • Cookies and similar tracking technologies (see Cookies section below)

HOW WE USE YOUR INFORMATION

We use your personal information for the following purposes: • To provide and deliver the programs, services, and products you have requested • To process payments and prevent fraud • To send you important information about your purchases, programs, or account • To communicate with you about our services, including customer support • To send you marketing communications if you have opted in (you may unsubscribe at any time) • To improve our website, services, and user experience • To comply with legal obligations and enforce our terms and conditions • To protect our rights, privacy, safety, or property

LEGAL BASIS FOR PROCESSING (GDPR)

As we operate within the EU framework, we process your personal data based on: • Contract: Processing necessary to fulfill our contract with you when you purchase services • Consent: When you have given explicit consent for specific processing activities • Legitimate Interests: When necessary for our legitimate business interests, provided these don't override your rights • Legal Obligation: When required to comply with legal requirements

HOW WE SHARE YOUR INFORMATION

We do not sell your personal information. We may share your information with:

THIRD-PARTY SERVICE PROVIDERS We work with trusted third-party service providers who help us operate our business: • Payment processors (e.g., Stripe, PayPal) • Email marketing platforms (e.g., Mailchimp, ConvertKit) • Website hosting and analytics services • Customer relationship management (CRM) systems These providers are contractually obligated to protect your information and may only use it to provide services to us.

LEGAL REQUIREMENTS

We may disclose your information if required by law, court order, or governmental authority, or to protect our legal rights.

BUSINESS TRANSFERS

If our business is sold or merged with another company, your information may be transferred as part of that transaction.

COOKIES AND TRACKING TECHNOLOGIES

Our website uses cookies and similar technologies to improve your experience. Cookies are small text files stored on your device.

TYPES OF COOKIES WE USE:

• Essential Cookies: Necessary for the website to function properly • Analytics Cookies: Help us understand how visitors use our website • Marketing Cookies: Used to deliver relevant advertisements and track campaign effectiveness You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality.

DATA RETENTION

We retain your personal information only as long as necessary for the purposes outlined in this policy or as required by law. • Account information: Retained while your account is active and for a reasonable period thereafter • Transaction records: Retained for tax and legal compliance purposes (typically 7 years) • Marketing communications: Retained until you unsubscribe or request deletion

YOUR PRIVACY RIGHTS

Depending on your location, you may have the following rights: • Access: Request a copy of the personal data we hold about you • Correction: Request correction of inaccurate or incomplete information • Deletion: Request deletion of your personal data (subject to legal obligations) • Restriction: Request that we limit how we use your information • Portability: Request transfer of your data to another service provider • Object: Object to our processing of your personal data • Withdraw Consent: Withdraw consent at any time where we rely on consent To exercise these rights, please contact us at barbara(at)barbarabernini(dot)com. For EU residents, you also have the right to lodge a complaint with your local data protection authority.

DATA SECURITY

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.

INTERNATIONAL DATA TRANSFERS

Your information may be transferred to, stored, and processed in locations where our service providers operate. We take appropriate safeguards to ensure your data is protected in accordance with this Privacy Policy and applicable EU data protection laws, including GDPR.

CHILDREN'S PRIVACY

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

THIRD-PARTY LINKS

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

EMAIL MARKETING

If you subscribe to our email list, we will send you: • Educational content and resources • Information about our programs and offerings • Occasional promotional emails You may unsubscribe at any time by: • Clicking the "unsubscribe" link in any email • Contacting us directly at barbara(at)barbarabernini(dot)com

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated policy will be posted on this page with a revised "Last Updated" date. We encourage you to review this policy periodically. Continued use of our services after changes constitutes acceptance of the updated policy.

CONTACT US If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: Email: barbara(at)barbarabernini(dot)com We will respond to your inquiry within a reasonable timeframe.